ONLINE AND OFFLINE SPENDING PATTERN OF CREDIT CARDS BY CUSTOMERS IN COIMBATORE CITY

Mrs. L.A. Razia Fathima; Ms. Reenu Roy

Volume : V, Issue : XII, December - 2016

ONLINE AND OFFLINE SPENDING PATTERN OF CREDIT CARDS BY CUSTOMERS IN COIMBATORE CITY

Mrs. L. A. Razia Fathima, Ms. Reenu Roy

Abstract :

Now a day�s credit card have become one of the major way for conducting cash less transaction. Consumer`s spending on card has double over last decade, as people increasingly use plastic to pay for every day goods. This study intended to find out the consumer spending via credit card. This study shows consumer knowledge, experience of using credit card in online and offline, factors influencing to use credit cards.