Volume : III, Issue : X, October - 2013

Utility Perception of Dr. PDKV Calendar by the Readers

P. K. Wakle, K. T. Lahariya, S. S. Kharat, Dr. Panjabrao Deshmukh

Abstract :

The effectiveness of printed materials depends largely on the extent to which they are readable and utilized. So an efforts to know the utility perception of Dr. PDKV Calendar published by Directorate of Extension, Dr. PDKV, Akola was studied in this investigation. The study was conducted in Akola district of Maharashtra. The results pertaining to perceived utility, it could be, thus summarized that majority of the readers (70.00 %) perceived that the information on monthly activities was most use full and ranked first followed by Varietal Information (54.17 %) ranked second. As regards opinion regarding Dr. PDKV calendar, one third of the readers (64.17 %) had opined that it is a good farm literature.

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

P. K. Wakle, K. T. Lahariya, S. S. Kharat, Dr. Panjabrao Deshmukh / Utility Perception of Dr. PDKV Calendar by the Readers / Indian Journal of Applied Research, Vol.3, Issue.10 October 2013


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