Volume : XIII, Issue : V, May - 2024
A Study On Transitioning From Offline To Online Marketing Strategies To Build A Customers' Brand Equity
Ms. Jayashri Sadanand Lokhande, Dr. C. S. Kale
Abstract :
Keywords :
Article:
Download PDF
DOI : https://www.doi.org/10.36106/paripex
Cite This Article:
A STUDY ON TRANSITIONING FROM OFFLINE TO ONLINE MARKETING STRATEGIES TO BUILD A CUSTOMERS' BRAND EQUITY, Ms. Jayashri Sadanand Lokhande, Dr. C. S. Kale PARIPEX-INDIAN JOURNAL OF RESEARCH : Volume-13 | Issue-5 | May-2024
Number of Downloads : 156
A STUDY ON TRANSITIONING FROM OFFLINE TO ONLINE MARKETING STRATEGIES TO BUILD A CUSTOMERS' BRAND EQUITY, Ms. Jayashri Sadanand Lokhande, Dr. C. S. Kale PARIPEX-INDIAN JOURNAL OF RESEARCH : Volume-13 | Issue-5 | May-2024