Corporate Social Responsibility

Prof. Kamlesh M. Goswami; Prof. J.M. Ramanuj

Volume : III, Issue : II, February - 2014

Corporate Social Responsibility

Prof. Kamlesh M. Goswami , Prof. J. M. Ramanuj

Abstract :

Scope: A study on employees� knowledge, attitude and practices related to corporate social responsibility. Main findings: the approach and the impact of CSR as understood by the employees of the company. Research Methodology: Random Sampling Corporate social responsibility is the business of the new millennium, using a new link between business operation and social values. Most businesses have moved into an era where companies face increasing pressure from investor, consumers and employees to consider the social and environmental issues in the way they operate. CSR focus on the social, environmental and financial success of a company, with the goal to have a positive impact on society while at the same time achieving business success. Further, it is certain that with the passage of time the socio economic problems of the country will become more complex, intricate and the government will experience a great difficulty in coping with ever increasing social problems. In the way it can be conclude that corporations of tomorrow will have to assume greater social responsibility than what they are doing today