Volume : I, Issue : I, January - 2012

A Study Of Brand Equity Perception With Reference To Sales Promotion Schemes For Fmcg

Dr. Haresh B. Vaishnani

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Article: Download PDF    DOI : https://www.doi.org/10.36106/paripex  

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A STUDY OF BRAND EQUITY PERCEPTION WITH REFERENCE TO SALES PROMOTION SCHEMES FOR FMCG, Dr. Haresh B. Vaishnani GLOBAL JOURNAL FOR RESEARCH ANALYSIS : Volume-1 | Issue-1 | January-2012


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