Volume : VIII, Issue : VIII, August - 2019

A STUDY ON CONSUMER SATISFACTION TOWARDS SONY TELEVISION AT KALOL, GUJARAT

Mr. Krushnavadan R. Parmar

Abstract :

In the twenty–first century television is undergoing a technological and institutional transmutation. Between the 1950s and 1990s television was organized as a regulated and essentially national medium dependent on the scarce resource of electromagnetic frequencies. At the end of the era it was a medium of abundance, with hundreds of satellite, cable, and digital channels available in every home. These new sources of images, passing through new technologies and produced by a new generation of inexpensive miniaturized equipment, emerge from jurisdictions outside the receiving countries. Television once provided the essence of a nationally authorized culture; now it is inextricably part of an international industry, increasingly beyond the control of governments. This research paper enlighten the consumer satisfaction towards sony Televison and their perspectives

Article: Download PDF    DOI : https://www.doi.org/10.36106/paripex  

Cite This Article:

A STUDY ON CONSUMER SATISFACTION TOWARDS SONY TELEVISION AT KALOL, GUJARAT, MR. KRUSHNAVADAN R. PARMAR PARIPEX‾INDIAN JOURNAL OF RESEARCH : Volume-8 | Issue-8 | August-2019

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