AN EMPIRICAL STUDY ON ORGANIZED FOOD RETAILING IN INDIA-TRENDS/CHALLENGES AND OPPORTUNITIES-THE WAY FORWARD

HALEEM UNNISA

Volume : VII, Issue : IX, September - 2018

AN EMPIRICAL STUDY ON ORGANIZED FOOD RETAILING IN INDIA-TRENDS/CHALLENGES AND OPPORTUNITIES-THE WAY FORWARD

Haleem Unnisa

Abstract :

The retail sector in India is emerging as one of the largest sectors of the economy and one of the top five retail markets in the world by economic value. Of the overall retail industry, food and grocery accounts for the largest share in revenue in India. India is the world’s second–largest producer of food. Food and grocery retail in India exceed US $294 billion representing 16 percent of India’s GDP. By 2020, food and grocery segment is estimated to constitute 66 percent of the total revenue in the Indian retail sector, followed by the apparel segment.modern trade is expected to grow at a rate of 20 percent per annum and traditional trade is expected to grow at a rate of 10 percent per annum.