Volume : I, Issue : X, October - 2012

Impact of Personality Factors on Brand Loyalty of Rural Buyers Towards Bath Soap (A case study of Chittoor district in Andhra Pradesh)

C. Saradamma, Prof. Mamilla Rajasekhar

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Article: Download PDF    DOI : https://www.doi.org/10.36106/paripex  

Cite This Article:

IMPACT OF PERSONALITY FACTORS ON BRAND LOYALTY OF RURAL BUYERS TOWARDS BATH SOAP (A CASE STUDY OF CHITTOOR DISTRICT IN ANDHRA PRADESH), C.Saradamma,Prof. Mamilla Rajasekhar GLOBAL JOURNAL FOR RESEARCH ANALYSIS : Volume-1 | Issue-10 | October-2012


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