IJSR - International Journal of Scientific Research

Dr.SANTOSH SINGH

Volume : VI, Issue : III, March - 2017

A Study on Public Perception towards Pradhan Mantri Jan–Dhan Yojana (Special Reference to Kalaburgi District of Karnataka State)

Dr. Santosh Singh

Abstract :

The present study awareness level towards Pradhan Mantri Jan Dhan Yojana, majorly concentrated only on Kalaburagi Dist. Of Karnataka state, the study reveals that PMJDY is almost successful in the Kalaburagi. Only 22% of the people not aware about the PMJDY, 62% of the people opened the account under this scheme. May be second phase it reaches more than 62%. The major essentiality for this scheme in Kalaburagi District. is creating the awareness and advantages of PMJDY. Majorly awareness creation by financial institutions or banks is more effective.