IJSR - International Journal of Scientific Research

P.Sudha Rani; Dr.K.Lalitha

Volume : VIII, Issue : VI, June - 2019

HR Practices on Job Satisfaction through Quality of Work life among the Insurance Employees in Vijayawada City of Andhra Pradesh.

P. Sudha Rani, Dr. K. Lalitha

Abstract :

The economic development of a nation lies in the improvement of the quality of life of its people. All economic activities are directly or indirectly aimed at achieving better quality of life. People spend a major part of their time in some economic activities viz. agriculture, industry; mining, fishing etc. the efficiency of each activity depends on the quality of work life of the people. The total life space of human beings can be classified into three: family life, work life and social life. These three divisions of human life are interrelated and interconnected. Failure of anyone or two affects the quality of the other/others badly. So, the total quality of life of the people depends on the quality of family life, work life and social life. In order to improve the total quality of life of the people, a balance between these three is essential. Satisfaction in work place is more important as a satisfied person can work more for the development of the organizations. The insurance industry forms an integral part of the global financial market. In recent decades, the insurance sector, particularly the Life Insurance Corporation like other financial services, has grown in economic importance. This growth can be attributed to a number of factors including rising income and demand for insurance, rising insurance sector employment, and increasing financial intermediary services for policyholders. A drastic change can be witnessed while screening the competency of life insurance employees, because of the structural changes over the past two decades in the Insurance sector. To meet the organizational goals and to fortify customer satisfaction the Life Insurance employees are facing maximum work pressures while offering timely service. Quality of work life plays a vital role in improving working conditions, career growth, work atmosphere, interpersonal relationship etc. The result of the study highlights that Life insurance companies should improve the work life policies of bank employees in order to increase their job satisfaction, commitment and efficiency.