Volume : V, Issue : IV, April - 2016

PHYTONUTRIENT GAP– INDIAN EXPERIENCE

Dr. Manisha Verma

Abstract :

 India is one of the largest producers of fruits and vegetables in the world. It is also one of the largest consumer markets, with consumption around 59% of GDP, with food and grocery having the largest share in the consumption basket. However, a number of studies show that Indian consumers do not consume the WHO recommended quantity (a daily intake of at least 400 grams) of fruits and vegetables which helps to prevent diet–related chronic diseases and micronutrient deficiencies. The study examines the consumption of fruits and vegetables patterns for Indian consumers, identifies the shortfall in consumptions, examines the reasons for such shortfall and makes recommendations. The study is based on a primary survey of consumers and analysis of secondary data.

Keywords :

Article: Download PDF   DOI : 10.36106/ijsr  

Cite This Article:

Dr. Manisha Verma PHYTONUTRIENT GAP– INDIAN EXPERIENCE International Journal of Scientific Research, Vol : 5, Issue : 4 APRIL 2016

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