Volume : I, Issue : V, October - 2012

Retailing in India: Opportunities, Growth and Challenges

Mr. M. Hariharan, Dr. R. Ganapathi

Abstract :

This article / paper examines the growth, awareness and and knowledge among the people with different economic background in India and significant growth in urban and semi urban retail markets. In India the vast middle class and its utmost untapped retail industry are the key attractive forces for global retail giants wanting to enter into newer markets, which in turn will help the retail industry to grow faster. This paper includes the Overview, the Growth, the Etymology, the Indian Scenario, the Entry of the MNCs, the Challenges and Opportunities of retailing business.  

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Article: Download PDF   DOI : 10.36106/ijsr  

Cite This Article:

Mr. M. Hariharan, Dr. R. Ganapathi Retailing in India: Opportunities, Growth and Challenges International Journal of Scientific Research, Vol.I, Issue.V Oct 2012

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