Volume : III, Issue : X, October - 2014

Supply Chain–Operational Efficiency in Retail Sector

T. C. Brindha, Dr. G. Thamizhchelvan

Abstract :

Organized retail is in a nascent stage of growth in India as it just has a 5.9% share in the total Indian retail trade. However, in recent years, organized retailing has been growing at a robust rate due to rise in the number of shopping malls as well as in the number of organized retail formats. In the course of this retail evolution in India, the supply chain has also seen significant activity. After all, Supply chain forms a major part of the sustenance of any retail venture. For the retail venture to flourish successfully, it should have an efficient and well established supply chain. In the modern format, when all the other aspects of retailing have been discarded as being a differentiating factor, the role of supply chain has become even more important. From being just a part of the operations of a network, supply chain is soon going to become the source of competitive advantage for some firms.

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Article: Download PDF   DOI : 10.36106/ijsr  

Cite This Article:

T. C. BRINDHA, Dr.G. Thamizhchelvan Supply Chain- Operational Efficiency in Retail Sector International Journal of Scientific Research, Vol : 3, Issue : 10 October 2014


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