A STUDY OF CONSUMER’S PERCEPTION OF GENETICALLY MODIFIED FOOD ON  THEIR HEALTH AND WELLBEING IN MUMBAI

ADV. ROHINI S PANDIT; DR. ANIL NAIK

Volume : V, Issue : X, October - 2015

A STUDY OF CONSUMER’S PERCEPTION OF GENETICALLY MODIFIED FOOD ON THEIR HEALTH AND WELLBEING IN MUMBAI

Adv. Rohini S Pandit, Dr. Anil Naik

Abstract :

“We are what we eat”. The food that we eat goes on to build the very information that we are. It forms our inner eco niche that resonates with the outer eco niche that surrounds us. Therefore what food one puts into the system and builds the system on is very important. It is also believed that food prepared without the seasoning of ‘love’ lacks that very special something. Food safety since time immemorial is a matter of intense health concern. The latest introduction outside the awareness of the general Indian consumer of biotechnological advancements as in genetically modified foods also called "Frankenfoods" is a great cause of concern to health and therefore quality of life. The study focuses on the perception of consumers G.M Foods and its affect on their health and wellbeing