Volume : III, Issue : IV, April - 2013

A Study on Engagement and Involvement of Employees in Private Sectors Banks in Chennai – With Special Reference to ICICI Bank

Dr. R. Suresh Babu

Abstract :

Employee first, customers second is the new dimension which strengthens the concept of employee engagement. Business leaders are not simply saying that “our people are our most important asset”, they are actually beginning to mean it too. Employee engagement is about building a truly great relationship with the workforce. People are the most important and valuable asset of every organization. Organization should prefer to maximize wealth through maximizing their human capital. It is a paradox that the valuable human resources are given less importance and attention during the wealth maximization process. A nation with abundance physical resources will not be benefited unless the human resources are effectively deployed. Unlike other resources, human resources are not a depleting asset. The human resources are not susceptible to standard measurement. This paper is trying to throw the light of the various factors focus on employee engagement in private sector Banks in Chennai city with special reference to ICICI bank and the present study collected through a sample of 100 respondents selected randomly, the results revealed that employee were highly satisfied the management practices in the private sector banks.

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

Dr. R. Suresh Babu A Study on Engagement and Involvement of Employees in Private Sectors Banks in Chennai– With Special Reference to ICICI Bank Indian Journal of Applied Research, Vol.III, Issue.IV April 2013


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