A STUDY ON INVESTMENT PATTERN AND BEHAVIOUR OF WOMEN EMPLOYED IN PRIVATE COMPANIES IN BANGALORE

B Rammya; Dr. Batani Raghavendra Rao

Volume : VII, Issue : III, March - 2017

A STUDY ON INVESTMENT PATTERN AND BEHAVIOUR OF WOMEN EMPLOYED IN PRIVATE COMPANIES IN BANGALORE

B Rammya, Dr. Batani Raghavendra Rao

Abstract :

Investment is an economic activity of putting to productive use the money saved, to earn a reasonable return on the funds instead of keeping it idle undertaking a reasonable level of risk. The researcher proposes to conduct a study on investment behaviour of women employees working in private companies and develop a simple model involving a few demographic variables. The objective of the study is to find out the awareness level and the motives behind investment of women employees in private companies. The study is descriptive in nature. The researcher proposes to use statistical tools for analysis. From the study the researcher wants to understand the awareness level, purpose of investment and the perception about investment with regards to women employees especially in private companies.