Volume : IV, Issue : II, February - 2014

Analysis of Customer’s Opinion About Mobile Banking W.R.T. Mumbai Region

Prof. Shraddha Mayuresh Bhome

Abstract :

Mobile Banking (MB) means a financial transaction conducted by logging on to a bank’s website using a cell phone, such as viewing account balances, making transfers between accounts, or paying bills. It is a term used for performing balance checks, account transactions, payments etc. via a mobile device such as a mobile phone. Here, the researcher has carried out a survey of 250 customers on a random sampling method. The questionnaire is divided into five aspects. They are

1. Customer’s opinion about usefulness of the MB

2. Customer’s opinion about use of the MB

3. Customer’s trust on their bank while using MB

4. Customer’s opinion about security provided by the bank for MB users

5. Precautions taken by the customers while using MB.

It will be analysed through standard deviation, percentage and graphical representation.

Keywords :

Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

PROF. SHRADDHA MAYURESH BHOME Analysis of Customer’s Opinion About Mobile Banking W.R.T. Mumbai Region Indian Journal of Applied Research, Vol.IV, Issue. II


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