Assessment of the employee retention strategies followed by India‘s hotel industry: A study of selected 4 and 5 star hotels in Delhi NCR

R.C.Gupta; Deepak Sharma

Volume : VII, Issue : II, February - 2017

Assessment of the employee retention strategies followed by India‘s hotel industry: A study of selected 4 and 5 star hotels in Delhi NCR

R. C. Gupta, Deepak Sharma

Abstract :

The hotel industry of India is one of the fastest growing segments across all sectors of the economy due to increasing business activities and tourism development. However, despite the promising outlook for the hotel industry, the problem of high attrition has stunted its growth in terms of wider outreach, operations and customer satisfaction, ultimately affecting the revenues. To address these issues, large scale hotels have put in place robust employee retention strategies to boost employee productivity. This study examines the effects of a few of those strategies, particularly in the context of Delhi–NCR.