Volume : IV, Issue : XII, December - 2014

Contemporary Issues in E–Tailing

Babita Singla, Dr. Manish Bansal

Abstract :

E Retailing popularly known as Online shopping or E Commerce is the mechanism wherein the consumer can explore, select, buy and receive the desired merchandize sitting at his / her home. Since the time the organized retailers have entered our Country, the concept of online shopping have also been seen on the rise. Many experts have analyzed that the online retailers have been extracting business out of Brick and Mortar model retailing. The authors have discussed various issues and concerns in this paper regarding the advent and working of online retailing.

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

Babita Singla, Dr. Manish Bansal Contemporary Issues in E-Tailing Indian Journal of Applied Research, Vol.4, Issue : 12 December 2014

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