EMPLOYEE ENGAGEMENT: A REQUISITE FOR BOOSTING INNOVATION AND HIGH PERFORMANCE

Jyotika Minhas

Volume : VI, Issue : VII, July - 2016

EMPLOYEE ENGAGEMENT: A REQUISITE FOR BOOSTING INNOVATION AND HIGH PERFORMANCE

Jyotika Minhas

Abstract :

 With the changing paradigm of business, employees are considered as an indispensable part of the creativity and innovation process. Engaging employees in contributing their innovative ideas has become an important human resource management tool in the recent times. It boosts the employees’ morale and helps them gain recognition. It helps in getting feedback from those employees who deal with the customers and thus, very well know about the customers’ needs and aspirations. Companies like IBM, Apple and Google are well known in engaging employees for coming up with new ideas and ultimately increasing their efficiency, profits and goodwill. In this paper, which is exploratory in nature, some examples are quoted from the India Inc. where employee engagement is done to boost innovation and creativity and is thus proving to become an effective human resource management tool.