Volume : V, Issue : II, February - 2015

Evaluation of E–Commerce in Context of Indian Market

Vaibhav Shrivstava, Dr. Kushendra Mishra

Abstract :

E– Commerce has been the promising trade strategy in the age of globalization. Since 1991, after economic reforms rapidly took place in India as a result of bang of the economy with a view to clean itself with the world economy, the need to facilitate international trade both through policy and procedure reforms has become the foundation stone of India’s trade policies. With advancements in technology, there have been reforms in the methodology for trade business. India, being a fast observer of technology is a pace has taken to e–commerce. This paper tries to present a picture of the evolution of e–commerce business indicating the sequential order, category of e–commerce trade, description of organizations involved in e–trade in India, to evaluate the gain obtained from e–business, to evaluate the barriers and constraints involved in e–commerce businesses in India

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

Vaibhav Shrivstava, Dr. Kushendra Mishra Evaluation of E-Commerce in Context of Indian Market Indian Journal of Applied Research, Vol.5, Issue : 2 February 2015


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