Volume : III, Issue : VIII, August - 2013

Impact of Globalization and New Media among the Fishing Communities: a Case–Study of Puducherry Coastal Villages

S. Janet Mary

Abstract :

This article seeks to define and explicate the impact of globalization and new media among the fishing communities of Puducherry coastal villages. Due to increasing globalization the fishing market has undergone substantial change at a very fast pace in the last two decades. Globalization, combined with new media revolution in fishing industry has created challenges effectively. Media communication helps in development of the fishing community at large, and provides consumers with better quality of seafood. The study spells out how the globalization processes have affected the poorest fishing women in reducing their livelihood options on the one hand and their access to welfare programmes on the other hand. In this way the fishing sector that is becoming more ‘marketised’ could potentially affect their livelihood adversely. Globalization and media can effect a change in the lives of fishing communities if the process is carefully taken care.

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

S. Janet Mary Impact of Globalization and New Media among the Fishing Communities: a Case-Study of Puducherry Coastal Villages Indian Journal of Applied Research, Vol.III, Issue.VIII August 2013


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