Volume : III, Issue : XI, November - 2013

Moving Media Influences on Children�s Linguistic Behaviour

Kooshna Gupta

Abstract :

With the technological age, accessibility to the moving image is almost at the reach of each and every child in the society. “The presence and intensity of media influences [...] are increasingly recognized as an important part of the social ecology of children and youth, and these influences have become more visible and volatile in recent decades.” (Jowett & Fuller–Seeler, 1996). Nowadays, with all the three–dimensional animations and better quality of images and sounds, kids are more attracted towards the motion picture and while enjoying it, they can easily linked the dialogues with its concept. Ultimately, the heå and visualization accumulated during these sessions shape their linguistic behaviour as well as their social attitude. Children have the tendency of imitating their favourite cartoon characters and Bollywood heroes, which influences their language lexically and phonologically. As a result, unconsciously, they include speech acts from these characters into their daily communication and sometimes kids idealize them to such an extent that they will copy their dressing and speaking styles by adjusting their accent and tone. This paper will study the linguistic and cultural behaviour of kids under the influence of the moving media and how it contributes in building their cultural and linguistic personality both positively and negatively

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

Kooshna Gupta / Moving Media Influences on Children�s Linguistic Behaviour / Indian Journal of Applied Research, Vol.3, Issue.11 November 2013

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