Volume : III, Issue : VIII, August - 2013

On Farm Value Addition in “Tomato”: Technology io Boost up the Socio–Economic Status of Farm Women through Market Linkage

Dr. Rekha Tiwari, Dr D. S. Tomar, Dr Rajiv Umat, Dr S. K. Kaushik Dr K. V. Singh

Abstract :

Krishi Vigyan Kendra (R.V.S.K.V.V) Ujjain has been working for the last three years to boost the production and productivity of tomato growers of the district by technically backstopping them with improved scientific methods of cultivation such as raised bed plantation, use of integrated nutrient management, high yielding hyids and better water management techniques. The mandatory work also emphasizes on the value addition in fruits and vegetables for better income generation of farm women and consequently the Scientists of KVK have taken up the task of value addition by way of processing and preservation techniques so as to ensure the assured income to farm women through self help group particularly when there is a seasonal glut in the market. Due to the fluctuation of rates in the market several times the tomato cultivators do not even get the minimum cost of cultivation and the farmers are demoralized.  It is also true that Consumer preferences are increasing towards ready to use fruits and vegetables. Food marketplace evolves new products and changing trends, and fresh–cut products and ready to use products remain at the top of the list of products meeting the needs of busy consumers. The value of fresh–cut products lies on the primary characteristics of freshness and convenience. Operations such as peeling, cutting, shredding or slicing greatly increase tissue damage of fresh–cut fruits. These may result in several bio–chemicals deteriorations such as owning, loss of texture as well as detriment of nutritional value and microbial quality of the products. Tomato is one of the most researched of all horticultural crops and considerable progress has been achieved in all the areas. Hence, to keep the taste of tomato as such and to utilize it in the off season also, preservation techniques are the only alternatives available.  In this regard practically demonstrated the preparation of Tomato Ketchup’ chutney and sauce etc to the farm women of tomato growers under the Front Line Demonstrations and On Farm Testing. The emphasis was given on attractive packing and labeling of the products also. In this regard KVK–Ujjain is rendering a helping hand to the women entrepreneurs under the and name of Raj Vijay Tomato Ketchup a and of Rajmata Vijaya Raje Scindia Krishi V.V. as technical mentor.

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

Dr. Rekha Tiwari, Dr D. S. Tomar, Dr Rajiv Umat, Dr S. K. Kaushik Dr K. V. Singh On Farm Value Addition in “Tomato”: Technology io Boost up the Socio-Economic Status of Farm Women through Market Linkage Indian Journal of Applied Research, Vol.III, Issue.VIII August 2013

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