Volume : IX, Issue : II, February - 2019

THE AVENUES AND ELEMENTS OF VIRAL MARKETING

Gauhar Fatma

Abstract :

Viral marketing is any marketing technique or form of advertising that spreads like a virus by itself without we doing anything. The idea of viral marketing is for people to pass along information on products or services using, pre existing social networks or other technologies. It involves creating e–mails, videos, podcasts, photos or slideshows which we share among our friends using social networking sites like YouTube, face book, Instagram and LinkedIn. Viral marketing exists in many forms including articles, videos , e–books, software, reports, interactive flash games, text messages and even tweets. This marketing technique is the most latest and successful techniques of marketing that cost no money at all but can achieve unbelievable results

Keywords :

Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

THE AVENUES AND ELEMENTS OF VIRAL MARKETING, Gauhar Fatma INDIAN JOURNAL OF APPLIED RESEARCH : Volume-9 | Issue-2 | February-2019

Number of Downloads : 280

References :