Volume : IX, Issue : I, January - 2020

POST OFFICE SAVING BEHAVIOUR AMONG COIMBATORE

K Baby Saranya

Abstract :

Post office saving banks is the largest savings institutions in the country. With a view to mobilising savings of people with relatively small income and circulating in them a spirit of thrift and savings, the central Government has endeavoured to make the national savings movement popular by offering high returns than those given by scheduled banks. At present the POSB provides a wide range of products and services including POSB ordinary deposit accounts, time deposit recurring deposit, Monthly income plan, and national saving certificates. This micro level study aims to assess the post office saving behaviour among Coimbatore. The study drew an empirical understood that the low / middle income families living in Coimbatore region prefer to save money in post office savings bank for the minor children. And sensible as parents they prefer to protect their childrens future and save money to meet their future educational expenses or marriage expenses. Most of sample found to park their hand earned money in the recurring deposits, with a thrift of Rs.200 to Rs.400.

Keywords :

Article: Download PDF    DOI : 10.36106/ijsr  

Cite This Article:

POST OFFICE SAVING BEHAVIOUR AMONG COIMBATORE, K Baby Saranya INTERNATIONAL JOURNAL OF SCIENTIFIC RESEARCH : Volume-9 | Issue-1 | January-2020


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